September 2009

Google Wave hi-jacked by Black SEO campaigns

Published on: 30th September, 2009

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Google Wave hi-jacked by Black SEO campaigns  | read this item

Google Wave will be available next Wednesday to 100,000 developers and Google Apps customers. However, cybercriminals have already take advantage of the launch by starting black hat SEO campaigns to turn interest in Wave into a computer infection.
Traditional SEO campaigns boost a Website’s ranking in search results using relevant keywords. On the other hand, black [...]

Top seo firm helps its clients with security offering

Published on: 30th September, 2009

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Top seo firm helps its clients with security offering  | read this item

[OnlinePRNews] — Today, leading internet marketing company RankHigher.ca is announcing their collaboration with preeminent website security company 54F3 Security Solutions Inc. (www.54f3.com).
This move comes in response to this year’s large increase in malicious websites (with Websense declaring a 671% growth from last year) and increases in website attacks.
The partnership will mean 54F3’s powerful website security [...]

What makes a great Pay-Per-Click ad?

Published on: 30th September, 2009

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What makes a great Pay-Per-Click ad?   | read this item

Pay-Per-Click (PPC) advertising is one of the most effective marketing tools on the internet. It’s cost-efficient, because you only pay for ads which are clicked on; and it’s a great way to promote your site.
However, there are pitfalls in the world of PPC advertising. Believe it or not, even big companies tend to run a [...]

Pay Per Click (PPC) Summit Adds New Search Engine Marketing/Optimization Sessions Due To Popular Dem

Published on: 28th September, 2009

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Pay Per Click (PPC) Summit Adds New Search Engine Marketing/Optimization Sessions Due To Popular Dem  | read this item

[BigNews.Biz] — PPC Summit, Search Engine Marketing Training Event leader, responds to popular demand and announces the addition of Search Engine Marketing and Search Engine Optimization sessions to the PPC Summit events scheduled for Los Angeles, CA Sept. 23-24 and Chicago Nov. 4-5. The event offers new sessions designed to teach profitable search engine advertising [...]

The advantages of an international SEO campaign

Published on: 28th September, 2009

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The advantages of an international SEO campaign  | read this item

Yes, English is the most commonly spoken language in the world. However, one should never forget that the world has many more languages—and this fact has prompted some companies to invest in search engine optimization (SEO) campaigns, which aren’t just for English.
For sites that want to attract readers outside of the United States (US), global [...]

Paid Advertising or Organic SEO?

Published on: 25th September, 2009

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Paid Advertising or Organic SEO?   | read this item

PressMediaWire – (British Virgin Islands, California) – There are several methods for online promotion of your businesses, products or services. Some of them are free, and some are paid promotion services. However, which one of them will provide better results, has always been a matter of debate in Internet Marketing and Advertising world? Different people [...]

More Bing—Microsoft’s search engine is posting strong numbers

Published on: 25th September, 2009

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More Bing—Microsoft’s search engine is posting strong numbers  | read this item

Microsoft continues to strengthen Bing’s position in the search engine market. The company saw its search engine grow last August.
comScore tallied a an 8.9 increase in percentage points for Bing site searches in August, while Google dropped 0.1.
Majority of the top search engines saw increases in their search scores last month, but Bing had the [...]

SEO Google Marketing Firm Drops Prices for Fifth Anniversary

Published on: 25th September, 2009

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SEO Google Marketing Firm Drops Prices for Fifth Anniversary  | read this item

(Marketwire) — In honor of its five year anniversary, Google SEO marketing firm Master Google is holding a special 10% discount throughout October for new clients. Master Google will extend its 10% discount for its two paid services, Top of Google and 1st Page of Google.
“There’s no better way to celebrate Master Google’s five year [...]

How the Merger of Bing and Yahoo Will Affect SEO

Published on: 24th September, 2009

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How the Merger of Bing and Yahoo Will Affect SEO  | read this item

The announcement that Yahoo will be merging with Microsoft’s newly launched Bing search engine is big news in the SEO world as it throws up questions about the market share of search engines. Google’s large market share means that any competition against Google will be looked upon as a very good idea, but for SEO [...]

Google says Meta Tags are no longer relevant to search, Bing disputes

Published on: 24th September, 2009

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Google says Meta Tags are no longer relevant to search, Bing disputes  | read this item

Last Monday, Google reaffirmed that Meta tags no longer boost a site’s rankings in search engine queries.
Meta tags are part of a website’s codes, which give extra information about the site to search engines. Meta tags are comprised of keywords that summarize what the site is about. This information is delivered to the search engine, [...]

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The Hushed Hidden Gaps of Online Media Tracking

Written by industry insiders, addressing these three issues:

1. Does the online media industry have a flaw in its reporting?

2. Is there over counting and double paying for conversions?

3. How do we properly attribute a sale with multiple media sources?