Thursday, February 23rd, 2012

November 2010

European Commission investigates Google

Google will be investigated by the European Commission (EC) concerning allegations that the search engine abused its dominant market position by penalizing competitors. In an official statement, ...

More From November 2010

SEO campaigns need to speak the language of its clients

For a search engine optimization (SEO) campaign to succeed, it must be able to speak the language of its target market. Using ...

Rank your website uses ethical and honest approach to effective search engine optimization

[onlinePRmedia press release] -- 26th November UK , Rank your website offers all and more services pertaining to search engine optimization, ...

New AdWords feature allows shared campaign extension

Good news for AdWords users. They can now use a new feature for their paid search marketing efforts, the Adwords shared ...

New JungleTorch gives users comprehensive SEO Reports

[online PR media press release] -- Marketing professionals now have a way to monitor and manage their SEO. Until now, most ...

Santa brings more paid searches

Christmas is here. And it brings with it a busier paid search market! According to a blog post from the Bing team, ...

Online companies can’t ignore Bing and Yahoo

Google is the focus of most search engine optimization (SEO) campaigns. But, ignoring Bing makes these campaigns miss out on the ...

Google PPC scorer gets bugged!

There’s a bug in Google’s measuring tool for pay per click (PPC) ads. This feature, which rates the Google PPC ads, has ...

Black hat SEO campaigns launched on Korean incident

Hours after the world was informed the artillery fire exchange between North and South Korea, black hat search engine optimization (SEO) ...

Media Attribution | How to Start a CMO / CFO Love Affair

Sometimes a relationship between CMO and CFO generates tension. When sales rise, the CMO / CFO relationship works. When sales slow, ...

 More »

WHITE PAPER DOWNLOAD

The Hushed Hidden Gaps of Online Media Tracking

1. Are you counting the 'full funnel' or just the 'last click'?

2. How are you attributing multiple media sources?

3. How are you attributing 'view-throughs'?