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Google PPC scorer gets bugged!
Published on November 23, 2010 by David Castillo · No CommentsThere’s a bug in Google’s measuring tool for pay per click (PPC) ads.
This feature, which rates the Google PPC ads, has been causing major concerns for online service providers due to the bug.
Essentially, the bug causes advertisers to see a drop in their ad ratings, leading to higher per click costs. This then causes the ad to be less competitive.
Google says that he reassured customers that the problem was simply a reporting issue and it would not affect ad prices at all. The search engine said that the problem has been corrected, but Google PPC advertisers continue to complain.
The search engine is currently investigating the system.
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