(PRWeb) — Despite the difficult economy, search marketing continues to see an increase in interest and dollars. According to MarketingSherpa, 2009 is the year of organic search. Companies are trimming PPC budgets while pushing for more free traffic through increased SEO and social media efforts. To address this growth in search engine optimization (SEO), Webmarketing123 will offer a free webinar “Advanced SEO Optimizing Tactics for 2010,” Thursday, October 8, from 2:00 – 3:00 p.m. (EDT). To sign up for this webinar, please visit: https://www2.gotomeeting.com/register/888590635
Based on MarketingSherpa’s 2009-2010 Search Marketing Benchmark Guide, presented by Sergio Balegno, Senior Analyst, MarketingSherpa, and Paul Taylor, Webmarketing123’s President, this webinar will discuss:
* How B2B and B2C marketers are targeting their searches
* What are the important factors in Search Engine Optimization (SEO)
* Top tactics in optimizing press releases
Mixing statistics from the 679 marketers surveyed in MarketingSherpa’s report along with evaluations of submitted websites, the webinar will provide practical how-to’s on:
* Internal Linking and Thematic Optimization – Make the website a Google magnet through internal organization
* Geo Targeting – Optimize for Google Local and Bing Local
* How to Optimize Press Releases – Make them Google friendly for maximum search engine ranking impact
* Google Universal Search – Discover the Power of Third Party endorsement
Those who register for “Advanced SEO Optimizing Tactics for 2010″ can send URLs of their websites for a chance to find out how their site will rank with the new Google algorithms. They will also be able to save $100 off the price of MarketingSherpa’s Search Marketing Benchmark Guide. For more information go to http://www.sherpastore.com/SearchMktReportSEO.html?10195

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