Many companies realize the effectiveness of SEO
Published on November 16, 2011 by David Castillo · No CommentsAccording to a recent study, more than 70% of online businesses who run search engine optimization campaigns have realized its effectiveness.
Mechanica and Fast Company says that SEO has helped 72% of businesses in improving their online visibility. Twenty three percent claimed that they were unsure if SEO worked, while 5% said that there were no benefits.
Majority of the companies experienced great improvement in lead generation and conversion.
When SEO is properly integrated to content marketing, it results in many benefits. One of the main advantages is the strengthening of web presence without heavy spending. While SEO campaigns are tedious, it is much cheaper compared to conventional internet advertising methods.
Recent studies suggest that more and more companies are investing in SEO for internet marketing. It offers lead generation, consumer engagement, and conversion at a cheaper price.
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