New AdWords feature allows shared campaign extension

Good news for AdWords users. They can now use a new feature for their paid search marketing efforts, the Adwords shared campaign extension tool.

Gordon Zhu, a member of the Inside Adwords group, says that their pay per click (PPC) services have been updated, allowing users to share extensions between campaigns.

Zhu explained: “Shared extensions allow you to use the same extensions information across multiple campaigns, saving you the time and effort of manually recreating extensions one at a time per campaign.”

Zhu says that the change will make it easier for users to adjust various sections.