Companies joining this competition will reap numerous benefits as companies are able to leverage against competitors, get their name in front of Fortune 500 CIOs, attract better quality customers and employees, be recognized as a leading firm and show off their achievements. This competition is geared to help represent the excellence, achievement, and passion towards satisfied clients and aid online companies to further leverage their unique position and breakthrough competitive clutter.

The 2010 Annual SEO & PPC Competition Awards have accepted entries from 30 countries in the field of Search Engine Optimization and Pay Per Click Management categories. Entries judged to be outstanding will be receiving an SEO & PPC Award. Each company that enters the SEO & PPC competition is evaluated over a period of one year. The methodology in selecting the winners is centered on customer satisfaction, the depth of knowledge in the field, reporting methods, practicing what is preached, and additional discrete competitive advantages.

Jeev Trika, Managing Partner of topseos.com shares, “Customer satisfaction is measured in every phase by ensuring that we communicate to the customers of each entrant on a quarterly basis during the one year long evaluation. Queries on the status of the project, the quality of services being performed, the status on the return of their investment are asked on four separate occasions during the year to ensure that no fluke winners are announced at the end of the evaluation.”

topseos.com congratulates the winners of the 2010 SEO and PPC competition. These firms have exemplified their commitment to excellence for the services they provide. All these winners have been reviewed over an entire year, undergone a 4 phase analysis and have come out strong each quarter. Furthermore, these firms understand and excel at customer satisfaction, possess a great depth of knowledge, provide useful information to their clients during projects, manifest great unique advantages and practice what they preach during project management.

2010 SEO Competition Winners
1.)    Customer Magnetism
2.)    Webimax
3.)    Slingshot SEO, Inc.
4.)    SEOP
5.)    Weblinx Limited
6.)    Arteworks SEO
7.)    eVisibility, Inc.
8.)    SEO Moves
9.)    Evoba
10.)    SEO Valley

2010 PPC Competition Winners
1.)    JumpFly, Inc.
2.)    Webimax
3.)    SEOP
4.)    Wpromote, Inc.
5.)    SEO Moves
6.)    eVisibility, Inc.
7.)    Bruce Clay Inc.
8.)    iSearch Media, LLC
9.)    Web.com Search Agency
10.)    SEO Inc.

This is the perfect time for strong vendors to shine in the spotlight they deserve and add quality clients to their portfolio who are desperately seeking to align with competent internet marketing service providers. This year, online providers can start registering for the 2011 Annual SEO & PPC competition. The scale is big. The competition is big and the stakes, even bigger.

About e-Ventures, LLC (topseos.com)
e-ventures, LLC DBA topseos.com is proud to be hosting the Annual SEO & PPC competition. Since its introduction in 2001, topseos.com has been focused on developing a niche community of Search and online marketing vendors, and connecting these vendors with customers seeking online marketing services at large. topseos.com is bent on building the search marketing industry. We maintain and promote genuine relationships with search marketing vendors. We evaluate, and then create a growth venue for vendors who are knowledgeable, skilled, competent, and provide best value to customers through their works.

topseos.com currently boasts over 7000 members from over 30 countries.

Website:     http://www.topseos.com/seo-and-ppc-competition/

When sales rise, the CMO / CFO relationship works. When sales slow, however, more meetings and calls happen.

CFO to CMO:
1. We need to cut budget
2. We need to understand which advertising expenditures drive revenue and which don’t

Both questions trigger a faster heartbeat.

But the question which collapses a relationship between CMO and CFO, is the latter: revenue accountability.

Mark Hughes, CEO
C3 Metrics

But despite the $30 billion/year spent in U.S. online advertising, revenue accountability systems are outdated, and unfortunately, wrong.

Thus…lingering questions from CFO to CMO linger. And the honeymoon wanes.

But for CMO’s deploying online media attribution, a CMO / CFO love affair has started. How is this happening?

First, the Breakup…

Sadly, most of today’s Internet measurement systems give 100% transaction credit to the very last clicked or last viewed ad before an online transaction.

So if four Internet ads contribute to a transaction, today’s outdated systems allocate entire credit to the fourth, last ad–ignoring the first three, which actually drove the revenue.

Blame our decade-old ad tracking systems possessing zero media attribution capability.

Now, the Love Affair…

Enter full funnel media attribution systems (disclosure…I’m the CEO of C3 Metrics). Robust media attribution systems like C3 recognize that credit should be assigned to a team of Internet ads versus just the last one.

At a basic level, C3 assigns credit to Originators, Assists, and also Converters in a transaction.

All online media sources are captured from the top of the funnel where sales are originated, all the way to the very bottom of the funnel. So for a $100 transaction, an Originator would get a fraction of that $100 attributed to them—and the Assist and Converter would get their respective fractional credit of $100 attributed to them.

But just like a CFO who knows where every penny is…100% of the revenue attributed to Originators, Assists, and Converters—accounting for the actual drivers of revenue. This is then matched to the cost of those media sources, producing a single, easy-to-use metric which accounts for every penny.

After deploying media attribution, things change in a CMO / CFO relationship. All along, both yearned for: transparency, knowledge down to the penny, and revenue accountability.

Order more chocolates–the love affairs are starting!

But Football quite often, is a gut game…

Tom Brady had great statistics and records at Michigan but was held from the QB job until Drew Bledsoe got injured—now he’s demonstrating he’s Hall of Fame material.
The strongest statistical variable predicting game wins in football is turn-over ratio. But that’s it.

Baseball, however, is a game of statistics. And, a game of attribution. Famous baseball statistician Bill James found the strongest indicator of scoring runs in a game is whether the leadoff hitter gets on base.

Mark Hughes, CEO
C3 Metrics

Now what does this have to do with online media attribution (by media attribution, we mean which online media sources contribute to a transaction)? A lot.

Similar to Baseball stats, when a smart online advertiser embraces a robust media attribution system (disclosure…I’m CEO of C3 Metrics), they measure what we call “origination” of a sale.

This concept of attributing credit to online media sources who originate revenue is quite new. Even though America spends $30 billion a year advertising online…the industry is stuck in decade-old measurement systems.

Sadly, most of today’s Internet measurement systems give 100% transaction credit to the last clicked ad, or last viewed ad before the transaction.

What this means, is that these outdated measurement systems give ZERO credit to online media sources originating revenue.

So if four Internet ads contribute to a transaction, today’s outdated systems allocate entire credit to the fourth, last ad–ignoring the first three, which actually seeded the revenue.

But full funnel media attribution systems like C3 Metrics work differently.

Media attribution recognizes credit should be assigned to a team of internet ads…and perhaps stronger credit should be given to the one who originated the transaction—because without originating revenue, how can you even have revenue?

So in the world of Baseball, and in the world of online media attribution—the leadoff hitter/originator is pretty darn important.

But what about the rest of the players…do they get credit with media attribution?

Just as in baseball where some players strike out, get RBI’s, or get two-run homers–some get credit and some don’t. In attribution systems like C3 Metrics, the revenue gets credited to three fundamental players: Originators, Assists, and Converters.

All online media sources are captured in C3 Metrics from the top of the funnel where sales are originated to the very bottom of the funnel. So for a $100 transaction, an Originator would get a fraction of that $100 attributed to them—and the Assist and Converter would get their respective fractional credit of $100 attributed to them. 100% of the revenue attributed into three parts.

We know that leadoff hitters getting on-base produces the largest impact on scoring runs (less runs are scored without them). And with media attribution, we know that Originators produce the largest impact on scoring revenue (no revenue without originators).

Baseball, Football and media attribution—one of these things is not like the other, and one of these things is like the other.

Batter up!

They have dedicated staff from PhDs & MBAs to Google-Certified PPC/SEO that helps in promoting website, analyzing market and developing a strategy to beat the competition.

An effective marketing strategy is essential to any online company. Orlando’s GoogleSQUAD.com offers complete strategies specific to Orlando SEO, Orlando SEM, Orlando Social Media Marketing, Orlando Web Design, Orlando Pay Per Click & Management.

They have websites, new business branding packages, ppc reporting financials, investor packages, business plans, Google Rankings, Google Analytic Reports, Social Media Marketing Packages as samples for your education/confidence
Building.

These days, Internet marketing for business is done through social networking. There are many different types of social networking sites such as LinkedIn, Facebook, and others that are becoming popular, in which a whole community gets together to discuss services or products. Orlando’s GoogleSQUAD.com can provide in-house Social Media Marketing solution for profile creation, maintenance & promotion on social networking sites like Twitter, MySpace, LinkedIn, YouTube or FaceBook.

They have outstanding specialization in following aspects of Search Engine Optimization and Marketing Services:

Pay-Per-Click Setup/Management
SEO Expert Services
Social Media Profile Creation and Marketing
Email Marketing
Corporate Branding
Website Design and Marketing
Website Content Creation
Professional Voice Services
Marketing Consulting Services

GoogleSQUAD.com has clients spending in excess of $6,500.00 a day on PPC. They have worked with various domains and industry and their industry expertise varies from industry to industry.

“We provide a complete customized SEO package for you as well as your business and offer you the greatest value for your money. We are providing professional and affordable Internet Marketing packages for all types of industries, ” said David Saitta, CEO, Google Squad

”To explore all the possibilities of Orlando Internet marketing, just fill out our online Needs Assessment Form and our Internet marketing expert will contact you quickly to discuss your specific needs. ” Said David Saitta

For a Brief Description of Orlando’s GoogleSQUAD.com services please visit: http://orlando-internet-marketing.googlesquad.com

About Orlando’s GoogleSQUAD.com
Orlando’s GoogleSQUAD.com provides quality based professional SEO/SEM Services, Internet Marketing Services& Solutions. They are the most experienced, renowned and professional Internet Marketing company in Orlando with growing portfolio and experience in SEO services, website design and Pay Per click Management. Google Certified, Degreed, Recommended they can help with most any online need.

One solution is to attend a two, three or five-day Search Engine Optimization (SEO) training and certification course through the Search Engine Academy Washington DC. These workshops allow attendees to hear how SEO techniques, processes and procedures can rank their web sites and pages higher in search engine results. Each training module is followed by hands-on practice and exercises.

“I was a little surprised by the demand,” according to Nancy E. Wigal, Search Engine Academy Washington DC owner. “People are very interested in upgrading their skill sets and web expertise this month.”

Students are encouraged to identify individual web pages on their websites that need optimizing before coming to the workshops. By the end of the course, attendees are SEO-trained and certified by the Search Engine Academy, and they have actual, practical SEO experience in optimizing their own websites.

In addition, attendees receive an SEO priority action plan that is customized for their website. They also receive six months free mentoring after completing any workshop to ensure they are applying the SEO techniques and principals properly. Students may also elect to receive national Continuing Education Units (CEU) through the University of Southern Mississippi.

More and more jobs require some SEO knowledge and experience. Content managers, writers and web project managers all benefit from understanding SEO principals and processes in order to do their jobs more efficiently and effectively.

In addition, personnel who benefit from receiving SEO training and certification include internet marketers, bloggers, web masters, business owners, marketing professional, SEO consultants and specialists who want to master and incorporate the most up to date SEO techniques, as well as laid-off workers who need new careers, and U.S. military veterans returning to civilian life.

“I get inquiries constantly from people who have been laid off, asking if SEO is a viable career field,” says Nancy. “I tell them that SEO is a function and skill requirement for many marketing and web-based positions.”

The Search Engine Academy July SEO training and certification schedule is: Two-day basic SEO course July 19 – 20, 2010; three-day advanced SEO training July 21 – 23, 2010; five-day comprehensive SEO training July 19 – 23, 2010. Special rates are being given for these courses in honor of the Fourth of July.

All courses are taught in Washington DC at metro-accessible locations.

About the Search Engine Academy Washington DC: The Academy offers two, three and five-day SEO training and certification for web and technical professionals. The Academy also creates and teaches highly customized corporate training packages for businesses to implement in-house SEO functionality, or improve their current SEO program. SEO consultation is also available by contract agreement.

Daryl Welch of Affordable Web Technology, a Portland SEO professional has tested the new materials and found that “the Video Optimization session really helps fuel traffic to the pages that have been optimized for video.” He goes on to say that there were “four major points that were aha moments which have increased my success with clients.” This is Daryl’s second time through the advanced class; he also attended in January 2009.

Dana Keena, a graphic designer and job hunter attended the 5-Day Ultimate SEO Mastery Comprehensive course in May. After learning about Local Search, she tested out the materials by following the instructions in the materials received during class. Dana built a local search profile for a client and submitted this profile to dozens of important local directories. She goes on to say, “Understanding local search strategies and tactics is critical for businesses that need to target customers in a specific geographic area. This class made search engine optimization, which appears to be very complicated, straight-forward and understandable. I get it now!”

The Ultimate SEO Mastery Course is broken into three classes:

•    5-Day Ultimate SEO Mastery Comprehensive

•    3-Day Ultimate SEO Mastery Advanced

•    2-Day Ultimate SEO Mastery Essentials

The Course Outline is as follows:

SEO Training Course Day One Essentials/Comprehensive

•    Search Engine Optimization

•    Keyword Research

•    Writing Content that Appeals to Your Visitors

•    Improving click-through ratios

•    Getting your pages found

•    Monitoring Progress – Basic Web Analytics

•    Anti-Spamming Guidelines

•    Directory Submissions

•    Site Reviews

SEO Training Course Day Two Essentials/Comprehensive

•    Internal Linking Strategies

•    External Linking Strategies

•    How to Leverage Local Search

•    Pay Per Click Advertising Basics

•    Local Search Basics

•    Blogging

•    The importance of creativity

•    Group Q&A

•    Site Reviews

•    Final Exam for Essentials Students

•    Wrap-up and awards

SEO Training Course Day 1 Advanced/Day 3 Comprehensive

•    Advanced Keyword Research

•    Writing Effective Sales Copy

•    The Personalization of Search

•    Advanced Local Search Optimization

•    Video Optimization for SEO

•    Site Reviews

SEO Training Course Day 2 Advanced/Day 4 Comprehensive

•    Natural Language Processing

•    Working with Database Generated Sites

•    Social Media Marketing and Optimization

•    Gaining Exposure Quickly with Media Releases

•    Advanced Sponsored Search Online Advertising

•    Advanced Web Analytics

•    How to use Webmaster Tools and Sitemaps

•    Site Reviews

SEO Training Course Day 3 Advanced/Day 5 Comprehensive

•    Competitive Intelligence

•    The Power of Article Marketing

•    Site Technical Issues

•    Usability Issues

•    Creating Unique Selling Propositions

•    Sure fire strategies to build your SEO business

•    Group Q&A

•    Site Reviews

•    Final Exam for Advanced and Comprehensive students

•    Wrap-up and awards

For more information on Internet Marketing Training Classes by Search Engine Academy Northwest visit the website at www.seotrainingnw.com.

Based on comScore’s recent report, Bing is gaining ground on Google. Bing is teaming up with Yahoo to improve its chances for market penetration. The teamed up search engines will hope that SEO companies will optimize for them along with Google.

Figures indicated that Google is still the overwhelming market leader when it comes to search engine use with more than 60 percent of US searches. On the other hand, Yahoo and Bing ranked second and third, respectively.

With more integrations coming this year, Yahoo and Bing are optimistic about their future.

“Right now, Yahoo engineers are joining Microsoft and they’re sharing ideas,” explained Yusuf Medhi, senior VP for Microsoft, during a Search Marketing Expo in Seattle. “We will power the algorithm results and the paid search results—Yahoo has flexibility to add things on top.”

While it is premature to name this alliance as a legit rival of Google, SEO companies must give Bing and Yahoo due credit also. Optimizing for these search engines will also be vital for site exposure.

Source: Media Run

There is also a full day training course taking place on the previous day, Thursday 15th July, which is designed for new users with little experience of search engine marketing techniques, and covers an introduction to search engine optimisation as well as using a Google AdWords campaign to market a website. Both training courses include a series of practical exercises and examples to give the attendees a good understanding of the techniques involved in a successful search engine marketing strategy, so that they will leave with the knowledge to put the learning into practice with their own websites.

These courses are being run by the Web Training Workshop, a specialist search engine marketing training company and part of the Web Marketing Workshop agency, with offices in Australia and the UK. The company offers a range of training courses covering SEO (search engine optimisation) and pay-per-click (PPC) advertising campaigns – such as Google AdWords – which have been used successfully by many companies who want to develop their own skills in understanding and implementing these techniques.

Other training courses on offer include an introduction to Google Analytics, using social media marketing, and improving search techniques for business research. Courses are provided both as in-house training, with content tailored to the client’s own market and website, or as scheduled courses around Australia.

Clive Hawkins, who is running the training courses in Perth, said: “The Advanced Google AdWords course helps to give those with some experience of using AdWords an insight into how they can improve and refine their campaigns. Many companies start to use AdWords, thinking that it’s quite a simple system, but end up wasting money due to poorly structured and targeted campaigns. A course like this can be a quick way to refine their marketing activity and save wasted advertising spend through search.”

Anyone interested in attending this course, which takes place in Perth CBD on the morning of Friday 16th July 2010 can sign up through the Web Training Workshop website at http://www.webtrainingworkshop.com.au/perth-training-courses.php. The website also includes information on all the courses and locations currently offered by the company.

For more information, please contact Clive Hawkins, Web Training Workshop, (ph: 1300 852877)
Website: www.webtrainingworkshop.com.au

“I pose the question to every business out there, does your website come up on the first page?  If not, enter my Addvisors ‘Site Clinic’ contest for a chance to win a free overhaul and Search Engine Optimization package,” said Kim Frederiksen, Addvisors CEO.  “After all, what’s the point of a great website if no one can ever find it?

Entry instructions:  Visit the Addvisors, Inc. blog at http://www.addvisors.com/blog/ or our social media sites by clicking on http://www.facebook.com/addvisors for Facebook or http://twitter.com/addvisorsinc for twitter. Post a link to your website on the Addvisors blog through the “leave a reply” section by clicking on the “contest” blog. Applicants may also post their site through twitter, please include “#Addvisors” after the link. All site links must be posted by 12:01 a.m. Eastern Time (ET) on 06/01/2010 to be included in the final random drawing.  You are welcome to retweet or repost this contest. Limit one entry per person. If more than one entry is received, only the first entry received will be eligible. By submitting your site, you automatically agree to terms and conditions of Official Rules.

Eligibility:  This promotion is open only to residents of the 50 United States or the District of Columbia who are age 18 or older at time of entry.  All federal, state and local laws and regulations apply. Void where prohibited by law.  By submitting your site, you automatically agree to terms and conditions of Official Rules.

Addvisors. Inc. is a comprehensive online marketing research and development company that produces SEO and SEM campaigns for a wide array of clients on an international level. The company’s scope of capabilities is comprehensive in the online arena and ranges from search engine and video search optimization strategies to social media marketing and pay-per-click campaigns, content management and usability tactics and finally the measurement of results and the ROI that comes with it.  The company also offers full-day seminars including Pay-Per-Click and Website Usability and Tracking workshops. Addvisors, Inc. is located at 8802 S. Maryland Pkwy, Ste. 110 Las Vegas, NV 89123.  The company can be contacted via phone at (702) 430-8134, via Internet at info@addvisors.com or visit www.addvisors.com.

Currently ranked as the UK’s number one SEO firm by independent authority TopSEOs, hundreds of potential business customers saw the ‘Number 1’ banner flying above SEO Consult’s exhibition stand and visited for a free SEO analysis and a further comprehensive breakdown of their current website. Offering a deep, extensive SEO and online marketing campaign with years of proven results for their clients, SEO Consult generated a large number of leads over the three-day event and also enjoyed the networking side of the event.

SEO Consult sent a strong and experienced team to Earls Court with many years’ experience in all facets of website optimisation and online marketing, including SEO, web design, Pay Per Click advertising and more. They were able to offer an on-the-spot SEO analysis to clients who requested it, and showcased their incredible operating system, Clicktelligence v2.0. Clicktelligence is able to offer a deeper form of transparency than any other consultancy in the UK, meaning a client is able to log in to their unique account 24/7 and view reports on all aspects of their campaign, checking the progress of work and results.

“Earls Court was packed full of digital marketing companies and experts this year, and we feel we were able to show interested parties the huge potential of our SEO services and how they can completely transform a business,” commented Matt Bullas, Managing Director of SEO Consult. “It was fantastic to personally meet the people passing through our stand and making new contacts. Being on the floor was an eye-opener as we found there was a huge appetite for business owners looking to implement SEO into their online marketing as the word continues to spread. We’re hoping to show our new clients that we can create for them a bespoke campaign that will see them get positive results over time through our ethical, white hat SEO campaigning.”

To find out more about SEO Consult please visit our website at http://www.seoconsult.co.uk/ or call 0845 205 0292 during office hours.

About SEO Consult:

SEO Consult is the specialist SEO division of Click Consult. Established in 2003, Click Consult is a leading provider of Search Engine Marketing (SEM) solutions, including Pay Per Click (PPC) Campaigns, Content and Banner Advertising, Search Engine Optimisation, Affiliate Marketing, Shopping Feeds, Website Design and Development, E-Mail Marketing and Online PR. With over 40 Staff in Cheshire and London, Click Consult has over 200 PPC and SEO clients in every major industry. Click Consult is fully certified by Google AdWords, Microsoft adExcellence, the Internet Advertising Bureau and SEOCertification.org.