Thursday, May 17th, 2012

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Facebook is necessary for internet marketing

Why is it important for a brand to have a Facebook page? Simple, the social media site has millions of subscribers. That’s customer exposure you can’t ...

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Tweeting for good online marketing

According to the Harvard Business Review, Twitter users pay attention to Tweets that promote products and services. Tweets are great way ...

The right way to approach SEO link building

Links are essential elements of search engine optimization. Through them, traffic is redirected around the web, guaranteeing online exposure. While building ...

Search marketing is biggest revenue generator on the web

According to PricewaterhouseCoopers and the Interactive Advertising Bureau, search marketing accounted for the most revenue on the web last year. Search marketing ...

Targeting younger demographics through SEO video content

Yes, most consumers still watch television. However, more and more people are turning to online video hubs for entertainment through their ...

E-mail marketing campaigns should be targeted at smartphone users

E-mail marketing maybe an essential part of search engine optimization campaigns. However, companies have had a hard time making them effective ...

Yahoo is the biggest loses ground for March

For March, Google remains atop of the search engine marketing shares. The reigning search engine claimed more than 65% of all search ...

Content still the most trusted online marketing approach

According to a new survey, a large portion of consumers place more trust in editorial content and brand sites compared to ...

SEO content for tablets and smartphones

Content is a vital part of search engine optimization campaigns. As like most elements of SEO, content campaigns can be targeted ...

SEO for your videos

Video is a powerful tool for search engine optimization. Investing in videos is a great way to attract traffic and potential ...

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The Hushed Hidden Gaps of Online Media Tracking

1. Are you counting the 'full funnel' or just the 'last click'?

2. How are you attributing multiple media sources?

3. How are you attributing 'view-throughs'?