T-Mobile shifts to Google for mobile SEO
Published on March 8, 2010 by Last Click News · No CommentsThe mobile search engine optimization (SEO) market is up for grabs. And T-Mobile, a main player in mobile SEO, is making a big move. The wireless provider said that it will replace Yahoo with Google as its default online portal.
However, T-Mobile says that some of its Yahoo-based services will continue to function, including Yahoo Mail and Yahoo Messenger. Google will power T-Mobile central portal, which is provided among non-smartphone users as well.
SEO experts say that default portals will soon have reduced values as more and more consumers shift to smartphones. Between Google and Yahoo gains and losses will be incremental in terms of search query volumes and clicks.
Experts say that mobile search will become an important component in the SEO industry.
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