YouTube opens the door for profit and SEO through rental program
Published on March 22, 2010 by David Castillo · 1 CommentYouTube tried renting videos on its site during the Sundance Film Festival last January. After the ten-day test, reports claim that the trial period earned a net revenue of $10,000 from four films.
The video hub was happy about the results, and it has opened a rental program for several publishers.
YouTube is now allowing publishers to set their own rental length and rental price. The company will approve if a video is eligible for rental.
However, there have been complaints on the new program. There were some complaints from the original test run. Most of the comments were concerned about removing videos from the rental program.
One use disabled the ads for his video, making it impossible to reel in revenue. The other user accidentally deleted video when he was trying to remove it from the rental program.
Now that there are platforms for profit in YouTube, search engine optimization (SEO) experts can devise ways to optimize the video pages. This will make the rental program even more profitable.
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[...] “Butterflies,” which focuses on some YouTube stars who have built fame and some fortune on the free video-distribution site is now the first feature film to actually be for rental under YouTube’s new pay option. [...]